They flew here.
We grew here.

For Single & Fat, becoming fully grown and produced in California felt different.

So instead of announcing it like a manufacturing update, we framed it as a homecoming.

California has always represented a very specific kind of optimism in food culture. Produce that tastes bright. Long dinners outside. Farmers markets that are more casual and simultaneously spiritually aspirational.

Some products arrive from somewhere.
Others return there.